Digital Lead Generation Manager
Seniority
Senior specialist
Location
Vilnius
Valid until
2021-04-16
Position salary
2800-2990 Eur gross monthly
Languages required
EN, LT
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Employees in Lithuania
17
Job offers
6
Established in Lithuania
2010

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Amston – a team of talent recruitment professionals that ensures exclusive attention to your needs, fosters partnerships based on trust and provides expert insights throughout the recruitment process.

Our client – a global leader in their field, fast growing and innovative company. The company has sales offices in more than 10 countries and customers in more than 100 countries. 

Responsibilities

  • Build digital strategy and lead generation activities, developing marketing plans and campaigns that support product positioning, driving leads and sales opportunities into new and existing markets
  • Plan and execute a variety of strategic digital campaigns (including web, SEO, email, SoMe, targeted ads, PPC) and online event marketing programs to fuel the pipeline, drive revenue, and meet sales targets
  • Optimize website and social media channels for SEO as well as usability
  • Develop a website traffic plan and create goals to meet
  • Oversee management of all digital channels and their updates
  • Manage analytical tools such as Google Analytics and others
  • Analyze the result of campaigns, understanding what content/messages/channels are working or not
  • Work with internal Software Development team to test different digital tools and explore new possibilities to improve presence online (marketing automation, retargeting, etc.)

Essential Skills & Requirements

  •  +4 years of successful experience in B2B or B2C lead generation role
  • Experience in using SEO tools such as keyword research tools, on-page SEO tools, link building tools, technical SEO tools, rank checking tools etc.
  • Knowledge of analytics and database tools such as Excel, Google Analytics, and performance marketing platforms, such as HubSpot, or similar
  • Knowledge and prior usage of tools like Facebook Ad Manager, AdWords
  • Experience in website & landing page management and Google Adwords
  • Exposure to data visualization and reporting tools. Experience in Tableau would be an advantage
  • Driven in exploring new lead sources, using analytics to evaluate and optimize them
  • BA in Marketing, business administration, or related field from an accredited university
  • Excellent written and verbal communication skills English
  • Excellent analytical and strategic thinking skills

Reasons to join this company

You will be a part of a dynamic team in which there is a high focus on delivering results and continuous improvement, but also where having fun and teamwork is very important. It's a role, where you will get to partner with colleagues all over the world to achieve their strategic business goals. You will work in a leading global company, with a supervisor who cares about you, your strengths, and will help you to develop the best possible version of yourself.

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